Consumer Case Studies

The Flatotel

Flatotel's cool, high style look, large rooms, great location, and award-winning restaurant were conceived for strong appeal to the fashion and entertainment industries. The hotel sought to increase room nights for business travelers in those industries, as well as...
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Bard Graduate Center

The Bard Graduate Center (BGC), an international study and exhibitions center committed to decorative arts, design and culture, needed support in developing new graduate program prospects. To help the community understand the breadth of its offerings -- from Masters...
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Newport Historical Society

Charged with maintaining Newport, Rhode Island's great mansions and their magnificent furnishings, The Society launched a money-raising campaign by engaging the most qualified and respected vendors, all of whom created reproductions of selected furniture...
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The Hallmark

The Hallmark is a high-quality senior living center created for those with active, well-off lifestyles. Located in lower Manhattan's Battery Park City North, the project faced two marketing challenges. The first phase of the marketing focused on overcoming the barrier to Battery Park...
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